Thailand
Introduction
Key Facts
Chapter 01 LAND & PEOPLE
The Regions of Thailand
Climate and Seasons
The People
A Brief History
Government and Politics
Town and Country
Chapter 02 VALUES & ATTITUDES
Knowing One's Place
Status and Face
Respect for Others， and the Wal
Self-Confidence
Self-Control
Maintaining Social Harmony
Love of Fun
Generosity
The Importance of the Head
Attitudes to Sex
Attitudes to Foreigners
Chapter 03 RELIGION & TRADITION
Thoi Buddhism： A Brief Description
Visiting Temples
Religious Rites
Religious Festivals
The Brahmin Influence
The Spirit World
Other Religious Groups
Chapter 04 MONARCHY & MILITARY
The MonorchyTodoy
Respect for the King
The Chokri Dynasty
Who's Who in the Thai Royal Family
Royal Titles
The Armed Services
Important Military Prime Ministers
TheArmed ForcesTodoy
Chapter 05 FAMILY & SOCIAL RELATIONSHIPS
Children and the Family Hierarchy
Names and Nicknomes
Fomily Obligations ond Nepotism
Birth and Birthdays
Morriage
Deoth
The Position of Women
Thoi Houses
Relotionships at Work
Thai Relationships with Non-Thais
Visiting People ot Home
Chapter 06 TIME OUT
Eoting Oot——Thoi Style
Thai Cuisine
Meals．
Words on the Menu
Typicol Dishes
Condiments
Fruit and Desserts
Drinks
Shopping
Sightseeing
Cultural Life
Popular Culture
Sports
Holidoys and Festivals
Nightlife
Chapter 07 TRAVEL HEALTH， & SAFETY
Ease of Travel
Arrival
Entry Restrictions
Transportation in Bangkok
Transportation in the Provinces
Where to Stay
Security
Health Matters
Chapter 08 BUSINESS BRIEFING
Preparation Is Vital
The Chinese in Business
Management Thai Style
Establishing Trust
Meetings
Dealing with the Government
Women in Business and the Professions
Kickbacks
Chapter 09 COMMUNICATING
TheThai Language
Communicating with the Thois
Understanding Thai English
Addressing People
Learning Thai
A Word about Time
Dos end Don'ts
Communications and the Media
Conclusion
Appendices
Places
People
Exercises
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