作为一种艺术与设计样式，时尚不仅与人们的审美经验密切相关，无疑还是创意产业与文化的重要构成部分。该书旨在关注与探讨时尚与审美独特的生成性关联，以及时尚创意所涉及的社会、历史与文化语境，从而阐释创意文化的建构及其对时尚设计的影响。它主要集中在以下几个方面：时尚与其他艺术，设计的审美差异，服饰设计与身体及其存在的关联，以及时尚文化与日常生活的相互生成。时尚创意与民族文化的深刻联系，创意的民族性与世界性认同问题，全球化语境里民族时尚文化的重构。时尚传播的原理，路径与方式，时尚的传播及其文化产业背景，以及创意传播与文化发展的对策等。

Introduction
Chapter One Dress Art and Its Cultural Style
Section One The Origin of Costume and Its Cultural Context
Section Two Costume Design as an Art
Section Three Dress Art and Human Clothing Life
Chapter Two Clothing: Body and Aesthetics Concerns
Section One Body and Aesthetic Issues
Section Two The Aesthetics of Body
Section Three Attire and Physical Beauty
Chapter Three The Appearance and Concealment of Body and the Generation of Desires
Section One The Existence of Body and People's Desires
Section Two The Appearance and Concealment of Body in Dress
Section Three The Generation of Desires in Physical Appearance and Concealment
Chapter Four Costume Code and Its Metaphor and Symbol
Section One Clothing as a Code
Section Two The Signifier Game of Costume Code
Section Three The Metaphor of Body and Sublimation of Desires
Chapter Five The Discourse Construction of Body and Its Beauty
Section One Body as Both Text and Speech
Section Two Intertextuality Between Dress and Body
Section Three Discourse Construction and Context of Body Aesthetics
Conclusion
Bibliography
Epilogue